Monday 26 April 2010

Revision on exams - the basic factor i need to now

Looking at the Media Studies AS Level: Institutions and Audiences – Music Industry


Section B: Institutions and Audiences

I should look and know these main aspects:

the issues raised by media ownership in contemporary media practice;
- the importance of cross media convergence and synergy in production, distribution and marketing; looking at the business side of the resource, money issues, who, what, where (is it global popular - need to consider research!!) why does this business succeed and what influences have they got to make it or is it unique in there own creation ??

- the technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange;

look at different cultures, look at the society in recent year e.g. how has generation of Internet affected this source ? credit crunch, other people in country selling albums and maybe advertisement copy write or other types of genres with music mixed in with there genre of music - remix etc. Look at bar graphs of money aspect ..... profit ... loss .... sustainability ??

- the significance of proliferation in hardware and content for institutions and audiences;

look at materials in resources of technology of music e.g. dj decks, ejay (music mix programme), does it rapidly increase the industry with these sources or a major rapid loss as people are using certain programme downloading illegal ?? does the certain site adapt and can produce promotions to certain audiences .... look at age range.

-the importance of technological convergence for institutions and audiences;

how they back up the service and cover individual audiences e.g. children, adults, teenagers, older (50+), and genres, rock, indie, dubstep, club, trance, pop, and any mixed up genres, pop rock, indie rock etc.

- the issues raised in the targeting of national and local audiences (specifically, British) by international or global institutions;

look at different points of views from our nations outlook, look at the society factors e.g. employment politics - credit crunch how does it affect individual character e.g. uni students - loans, ema. Does it go mainstream abit ??? - YouTube and then its global. does it benefit or affect the company - why what factors etc.

- the ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour.

look at links to the sources in the site and annotate and study the factor which makes them link and influences the audience, promotions in music - e.g. warp now have bleep look at site and annotate why it wider range and what benefit it is to customer and the company itself.

When looking at these examples look at the probs and example that Mr ford has, these are the most easy and common conpontant which has a major affect upon the music industry of down loading etc.

With all these in mind i can get a better source of looking at individual things that the exam question asks. The bold writing shows my knowledge in these parts so far.

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